AEO & GEO Consulting for AI Search
Get Your Brand Cited by Every AI Search Engine
We advise brands on engineering content that earns citations in ChatGPT, Perplexity, Google AI Overviews, and every generative AI engine. Consulting-led, not done-for-you.
Trusted By Industry Leaders
Croton Content and its founder Daniel Schoester have been published in, trusted by, or featured in major financial publications and brands including Forbes Advisor, Wise Publishing, Tiiny Host, Hardbacon, and Moneywise.
Your Brand Is Invisible Where Buyers Are Looking
Ranking on Google is no longer enough. When a VP of Marketing types a question into ChatGPT, or a CFO asks Perplexity to compare fintech platforms, AI search engines generate answers from a curated set of sources. If your brand is not in that set, you are not in the conversation.
Most financial brands have no idea which queries are citing their competitors and not them. They publish content that ranks well in traditional search but earns zero citations in AI Overviews, ChatGPT, or Perplexity. The problem is structural: content written for keyword density does not get cited by AI engines. Content structured for extraction does. That gap is where we work.
What AEO & GEO Consulting Actually Delivers
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are two names for the same buyer intent: getting your brand cited when AI engines answer questions your prospects are asking. We consult on the content structure, schema signals, and entity relationships that determine whether AI engines cite you or a competitor.
Our consulting engagements start with a citation audit — we map exactly where you appear, where your competitors appear, and which queries are currently going unanswered by your content. From there, we build a prioritized roadmap. Your team executes with our guidance, or we handle production directly. Either way, the strategy is built on data, not guesswork.
Citation Audit
We map your current AI citation footprint across ChatGPT, Perplexity, and Google AI Overviews versus named competitors.
Citation Roadmap
A prioritized action plan covering content gaps, schema fixes, entity signals, and structural changes needed to earn citations.
Execute
Monthly advisory for teams that execute in-house, or managed production for brands that want us to build the citation engine for them.
Why Fintech and Financial Brands Need an AI Citation Strategy
Financial buyers are early adopters of AI search. A CFO evaluating treasury software, a Head of Growth researching fintech marketing agencies, or a compliance officer looking for SEC-approved content frameworks: all of them are typing these questions into AI engines before they visit a single website. The brands that show up in those answers are the ones that get shortlisted.
The challenge for financial brands is structural. Compliance requirements mean slower publishing cycles. Regulatory language creates content that is accurate but hard for AI engines to extract. And most financial content teams are optimizing for traditional SEO signals that have little overlap with AI citation signals.
We understand both sides. Our consulting work is built around financial brand constraints: FINRA-aware content structures, SEC-compliant framing, and citation strategies that do not require high-volume publishing to work.
Industries
Serving Your Financial Vertical
Case Studies
The work behind the numbers
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Tiiny.host
YouTube SEO Campaign
Read case study$507K
Estimated lifetime value
19 evergreen videos generating $507K in estimated lifetime value — with zero paid promotion.
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GICCalculator.ca
SEO Growth
Read case study1,400+
Monthly sessions
A five-page tool site built from scratch, now outranking RBC, BMO, and Tangerine with zero paid traffic.
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Valery Real Estate
Technical SEO
Read case study+1,379%
Organic traffic YoY
One technical audit uncovered 300,000 broken pages. Fixing them drove a 1,379% organic traffic surge.
How Our AEO & GEO Consulting Engagement Works
Step One
Audit
- We assess your current citation footprint across ChatGPT, Perplexity, and Google AI Overviews
- We identify which queries cite your competitors and not you
- We map content gaps, schema weaknesses, and entity signal deficits
- We benchmark your AI visibility against 3 to 5 named competitors
Step Two
Roadmap
- We deliver a prioritized citation strategy tied to your buyer's query behavior
- Content gaps are ranked by citation opportunity, not just search volume
- Schema and entity signal recommendations are documented and ready to implement
- Quick wins are separated from longer-term structural work
Step Three
Execute
- Advisory Retainer: Your team executes. We provide monthly guidance, roadmap updates, and citation tracking as AI platforms evolve
- Managed Production: We handle content creation and publishing. You review and approve. We do the rest
How We Partner With You
Citation Audit
Understand where you stand in AI search
What's Included
- Full citation footprint assessment
- Competitor citation benchmarking
- Query gap identification
- Schema and entity signal review
- Prioritized action plan
- Implementation guidelines
Advisory Retainer
Your team executes, we guide strategy
What's Included
- Full citation audit to start
- Prioritized AEO/GEO roadmap
- Monthly strategy sessions
- Citation tracking and reporting
- Schema and entity guidance
- Roadmap updates as AI platforms evolve
- Slack access for async questions
Managed Production
We build the citation engine for you
What's Included
- Full citation audit and roadmap
- Ongoing content creation and publishing
- Schema and structured data implementation
- Entity signal building
- Compliance-aware content workflows
- Monthly citation reports
- Dedicated strategy team
About Croton Content
From Target Business Schools to Content Alchemy: We're a team of honors business graduates, SEO strategists, and content experts who craft your portfolio of revenue-generating content assets.
Our Founder, Daniel Schoester
Daniel Schoester combines years of SEO obsession with financial know-how. After receiving an Honours Bachelor of Business Administration (Finance), Daniel began working at a prominent mortgage website, where his content quickly quadrupled monthly traffic to over one million views.
Building on this success, Daniel launched Croton Content to help clients scale through evergreen content assets — notably working with Forbes Advisor, Moneywise, and Hardbacon.
His AEO and GEO consulting work is built on a direct principle: AI engines cite content structured for extraction, not content stuffed with keywords. We engineer for both simultaneously.
Why Our Clients Love Us
$1M+
in attributable revenue generated
5M+
qualified traffic delivered
Compliance-First
content strategy
Frequently Asked Questions
What is the difference between AEO consulting and AEO managed services?
AEO consulting means we develop the strategy and your team executes. We audit your citation footprint, build the roadmap, and provide ongoing advisory. Managed production means we handle content creation and publishing as well. Both engagement paths start with the same audit and roadmap.
How long does it take to see our first AI citations?
Schema fixes and entity signal work can produce citation results in 30 to 60 days. Content-led citation strategy takes 3 to 6 months to compound as AI engines index and weight new material. We prioritize quick wins in the audit phase to show early movement.
Does compliance-regulated financial content qualify for AI citation?
Yes. Factual, well-sourced, structured content is exactly what AI engines cite. Compliance-first framing often helps rather than hurts. AI engines favor accurate, citable claims over marketing language. We structure content to pass legal review and earn citations simultaneously.
How do you measure AI citation success?
We track citations across ChatGPT, Perplexity, and Google AI Overviews using structured query sampling. We measure your share of voice versus named competitors and track citation frequency by topic cluster over time.
What happens if AI engines change how they cite content?
Citation signals evolve as platforms update their extraction logic. Our advisory retainer keeps your strategy current. We monitor platform changes and adjust your content structure, schema, and entity signals accordingly, so your citation footprint holds as AI search matures.
Ready to Be the Brand AI Engines Cite?
Your competitors are getting cited in ChatGPT and Perplexity right now. A citation audit tells you exactly how far behind you are and what it takes to close that gap.
Book a Free Citation AuditLimited spots available • No credit card required • 30-minute strategy session